How do university rankings maintain their influence?

Even though university rankings are viewed with scepticism by academics, they continue to be among the most popular methods to determine the quality of the teaching and research universities provide. As rankers have the opportunity to shape the way the public perceives the system of higher education, they constantly work on their expertise. One of the ways of doing so is organising conferences and summits for the important figures in the field of higher education.

Source: University World News 05/09/2017

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